156 pp. 157 illustrations, including 145 color plates. A charming, historically-important, and well-produced book from 1975 that highlights the work of about 50 denim artists. The concept is simple: these men and women took denim garments and changed them. There's a wide range of techniques here: applique, embroidery and other needlepoint techniques, distressing, integration of other fabrics, painting, studding. The intentions of the artists here are varied. Some of them are coming straight out of the hippie "I drew on my dirty jeans" school. Others are clearly fabric artists interested in seeing how they can transform garments into something new. Some of them are fashion designers, looking to take street wear to a fashion-conscious and upscale place. And some are just pure folk artists.
